If you've ever wandered through Sephora in search of a foundation that actually matches your skin tone, then you already know how challenging (read: impossible) it can be to find an exact match. Modern-day makeup mixologists are rejecting this traditional retail model offering 10 shades that fit most and replacing it with made-for-you lipstick, foundation, hair dye, and more. Here are 7 innovative companies leading the bespoke beauty charge.
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from Apartment Therapy | Saving the world, one room at a time http://ift.tt/2h6273s
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