Sunday, August 26, 2018

7 Things Experts Say Never to Put in Your Offer Letter

In a hot real estate market, where sellers are receiving multiple offers close in price, a well-written offer letter can be the ace in your pocket.

"A letter can make you feel more like a person to the sellers rather than an offer and number," says Lauren McKinney, broker and realtor with Gold Leaf Realty and Development and marketing director for Judd Builders.

With that said, buyers' letters should be short and heartfelt, says McKinney, whose based in North Carolina. After all, there's a fine line between flattering sellers and creeping them out or offending them.

If you're thinking about penning an offer letter, steer clear of these mistakes—which at best, are awkward, and, at worst, could turn the sellers off enough to skip over your offer entirely.

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